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Wish Granted! Tips, Tools, and Templates to Write a Winning Grant
by Holly Rustick

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Kindle Edition published 2017-08-22
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INCLUDES BONUS FREE E-DOWNLOADS: TEMPLATES FOR GRANT WRITING!

Grant writing shouldn’t feel like a trip to the dentist. Take the pain out of the process with this innovative and fun, yes fun, guide. Learn all the inside tips and tools of the grant-writing trade in this easy-to-read and upbeat book.
This book is definitely for you if:
•You break out in a cold sweat when your boss mentions the word ‘grant’.
•You’ve been tempted to throw your computer against the wall while writing a grant.
•You happily tell stakeholders there’s plenty of grants out there … but haven’t the faintest idea how to write and get one!
•You think you can send out a bog-standard letter to a bunch of organizations and get funded.
•Your eyes glaze over when you’re presented with grant writing jargon and acronyms.
•Your organization’s grant success A-game has r...

Author Topic: The Long Winded Summer Slump of 2017  (Read 3234 times)  

Offline Abalone

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The Long Winded Summer Slump of 2017
« on: July 24, 2017, 09:05:46 AM »
I know. I know. I shouldn't ever say those words, because it hasn't been true for the last few years. I can't say the same now. Without pointing fingers, other than saying viewer and reader attention is being diverted to troubles in the vast lands of the US, I feel like we writers are going to suffer until the fanfare dies off. I've watched my daily earnings from from $100-400 to under $50 most days over the last 30 days, after some MAJOR news hit the airwaves and the net. At this point I'm thinking of packing up my promo and social media and work on a bunch of books to release in quick succession once the kiddos are back to school and when people will pay more attention to Emeril Lagassi or whomever on Food Network rather than the news.


Sorry for the long runons. I'm going nuts here. Coat me in honey and roast me. I'm done with this stupid summer.

Offline Mare

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Re: The Long Winded Summer Slump of 2017
« Reply #1 on: July 24, 2017, 09:42:02 AM »
Summer has been dead for me, but I figured it was because I haven't done one single thing to promote. I've been busy with other 'stuff'. I enjoy writing, and I guess I'll continue no matter what sales do. It's the first time n my life that I've had time for myself . . . I don't necessarily like it, but since that's the way it is, I plan to enjoy . . . :)

Maybe things will pick back up once school starts. Stop watching the news.  :D








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Offline Arches

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Re: The Long Winded Summer Slump of 2017
« Reply #2 on: July 24, 2017, 09:58:28 AM »
If by MAJOR NEWS you mean the US political fighting over health care and tax cuts and reauthorizing the debt ceiling and Russia and the FBI, etc., that will be going on full-tilt at least until the next elections in 11/18. So unless you want to wait out the next 18 months, keep writing.

Offline Douglas Milewski

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Re: The Long Winded Summer Slump of 2017
« Reply #3 on: July 24, 2017, 10:06:04 AM »
That's why I'm going all-in with an optimistic, feel good adventure with my new series. That, and it's amazing fun writing an optimistic feel-good adventure.

Disclaimer: I sell horribly. Set your filters accordingly.

Offline Jessie G. Talbot

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Re: The Long Winded Summer Slump of 2017
« Reply #4 on: July 24, 2017, 11:13:01 AM »
That's why I'm going all-in with an optimistic, feel good adventure with my new series. That, and it's amazing fun writing an optimistic feel-good adventure.

Hear hear. And with all the negativity swirling around I'm sure people will like to escape into reading a feel-good adventure.
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Re: The Long Winded Summer Slump of 2017
« Reply #5 on: July 24, 2017, 11:20:29 AM »
I had a BB promo last month that had almost no tail to it, which may be a product of summer, and may just be that the book can't maintain the same tail any longer after its third Bookbub. It's been a harsher sales summer than I was expecting, let's say.

Offline cadle-sparks

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Re: The Long Winded Summer Slump of 2017
« Reply #6 on: July 24, 2017, 12:07:55 PM »
My June was almost as bad as last October which, which...ack, that election! I think writers still get hives thinking about what it did to most of us. (and to movie theaters, and game companies.) But a new release this month, plus an omnibus release of a same-genre old series, plus my first audio book up for preorder has things moving again. Phew! I release when books are done, never holding them for a better time. Because anything could happen at that "better" time to make it an awful time.

Online Jim Johnson

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Re: The Long Winded Summer Slump of 2017
« Reply #7 on: July 24, 2017, 12:25:02 PM »
I had a new release on July 1 so have had a better summer than last year. I expect it to tail off until I get the next release out.

Offline Gabriella West

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Re: The Long Winded Summer Slump of 2017
« Reply #8 on: July 24, 2017, 12:32:04 PM »
My July's been truly abysmal. And I thought June was bad!

But I do have a book to put on preorder soon.

My sales at the other platforms hold steady in the summer, I note...

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Offline C. Gockel

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Re: The Long Winded Summer Slump of 2017
« Reply #9 on: July 24, 2017, 12:32:10 PM »
I was feeling bad about summer ... and then realized that my "bad" summer is better than a "good" month two years ago. I think the best advice is to just keep writing. If things are bad in October, then worry.

I am writing a feel good romance trilogy now; I do think people need that.


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Offline CandyCromwell

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Re: The Long Winded Summer Slump of 2017
« Reply #10 on: July 24, 2017, 12:38:25 PM »
I'll be honest, I can't bear to read the news at this point. But I do like to travel, and I've noticed that some travel costs that are usually volatile (such as cruise prices, which go up and down a lot) are not dropping, even for the upcoming post-school-vacation season. Unscientific, I know, but I've assumed from this that people are still spending money on leisure stuff.

I think I also read a headline recently that Game of Thrones broke its last season premiere viewing record with this new season, so people are still consuming 'media' entertainment.

(I could be way off base. I'm definitely in ostrich mode at the moment. I also don't have enough active content to feel a difference, although I did stop seeing KU page reads a while back)

Offline LadyDD

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Re: The Long Winded Summer Slump of 2017
« Reply #11 on: July 24, 2017, 12:44:03 PM »
I've been wondering how vacation spots have been doing in the US coincidentally. I know it doesn't seem relavent, but let me explain...my theory is there are two types of pain reactions...seeking out that which causes the pain/anxiety/etc. and responding with worried conservation OR/AND responding with decreased consumerism and increased consuming of experiences. As authors we do sell experiences, but in times of trouble I think people sometimes flock to beaches, amusement parks, etc. to get away from that turmoil. They'd rather say money on things and create memories or distractions. I think we'll see this change soon as school kicks back in and November rolls around UNLESS things get worse in the lives of every day people. At that point our sales may be the least of our concerns.
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Re: The Long Winded Summer Slump of 2017
« Reply #12 on: July 24, 2017, 12:46:43 PM »
July was abysmal for me until I told my NL subscribers that my first series is coming out of KU soon, that little nudge to grab those books while they can has helped a lot. I have a release coming out in a couple of weeks so hopefully things will tick along at a better level from there.  :) 


Everyone said summer sees a dramatic drop in sales, so I'm writing as quickly as I can and will keep releasing new books when the books are ready. My mantra for the past couple of years has been 'I will not stress over that which I cannot change'. I can't change the news, but I can change the amount of writing I'm doing.  :D

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Re: The Long Winded Summer Slump of 2017
« Reply #13 on: July 24, 2017, 01:02:47 PM »
Stop watching the news.  :D

Indeed. It has been years since I've watched, read, or listened to the news.

When it comes to current events, I delight in my ignorance. :)
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Re: The Long Winded Summer Slump of 2017
« Reply #14 on: July 24, 2017, 01:16:38 PM »
I'm doing OK. 

I have a couple of really scarily low months earlier and still feeling some of those effects (one last year, one early on this year). 

But overall, I'm adjusting to being out of KU and keeping up with my one release a month schedule.  I've never been as big of a seller as some of you guys, but I'm doing OK by my standards. 

However, I'm also writing a lot more in my most popular series and doing a LOT less experimenting.  (There was a time when I could write something really experimental, mostly for myself, and still do OK with it.  That was in KUv1, though, and when my genre wasn't saturated with KU books.)

I recently had a pretty darn good promo opportunity and that helped a lot. 

Honestly I don't know how anyone maintains traction without a book a month, but some of y'all do...

I definitely think the news has an effect on all of our sales, but at the same time, people will always want an escape from Real World Events.  I'm back up to reading just about as much as ever, personally.  (But I've also been limiting news and internet time.)

If anybody wants my advice, not that I suspect you do, it's to focus on your most popular sort of story.  Is there something your readers always love?  Write more of that...

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Online Lorri Moulton

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Re: The Long Winded Summer Slump of 2017
« Reply #15 on: July 24, 2017, 01:38:46 PM »
I'm still a prawn, so I don't  know what's typical for summer.  That being said, I've been fortunate to be involved with some great promos this month and the release of Dunkirk has really given my WWII books a nice bump.  The trailers have been amazing, so I'm hoping the movie is as good.  Lots of great reviews so far!

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Offline Rick Partlow

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Re: The Long Winded Summer Slump of 2017
« Reply #16 on: July 24, 2017, 03:23:05 PM »
Haven't really noticed a huge difference.  I doubt the news has anything to do with it at all.

Offline Michael Eli Vineberg

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Re: The Long Winded Summer Slump of 2017
« Reply #17 on: July 24, 2017, 04:11:17 PM »
I don't really have anything to gauge against. My first release was at the end of September 2016, so this is my very first July, and next month will be my first August. That being said, my best months so far were May and June coming into this July. So I came into this month with some momentum. But July has been terrible. It won't be my worst month, but it will be among the bottom three of my short career by the looks of it.
Is August worse than July typically?

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Offline thevoiceofone

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Re: The Long Winded Summer Slump of 2017
« Reply #18 on: July 24, 2017, 04:12:29 PM »
This summer has been amazing for me.

Had a great bookbub run

Lots of tail. Higher sales. Higher reads.

Offline Desmond X. Torres

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Re: The Long Winded Summer Slump of 2017
« Reply #19 on: July 24, 2017, 04:24:40 PM »
Yeah, it's comforting to know that last year's election cycle didn't crunch just me.
Now my wife and I are news junkies who have gone in the last year from subscribing to the Wash Post and NY Times to getting most of our news from RT and Google News. And Jimmy Dore on Youtube

Here's the thing- in the last six weeks or so, we've even backed off that. We both feel a sense of exhaustion. We've found that we've been Netflixing a lot and watching DVDs. Instead of 90-120 mins a day reading the news, we scan headlines and are done w/ all that in about 20, 30 mins tops.

We've pubb'ed and promo'd since late May and it's paid off insofar as this July's the best we've ever had. Not Amanda Lee $, but good for us and our needs. I've been averaging 2K words a day all month when I have a WIP going, and here's hoping that whatever fixes Amazon does about scammers etc will put some more Kwan in my pocket.

Keep on keepin on...
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Offline Alvina

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Re: The Long Winded Summer Slump of 2017
« Reply #20 on: August 25, 2017, 09:12:50 PM »
I don't really have anything to gauge against. My first release was at the end of September 2016, so this is my very first July, and next month will be my first August. That being said, my best months so far were May and June coming into this July. So I came into this month with some momentum. But July has been terrible. It won't be my worst month, but it will be among the bottom three of my short career by the looks of it.
Is August worse than July typically?

August is worse than July!   :(



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Re: The Long Winded Summer Slump of 2017
« Reply #21 on: August 26, 2017, 07:32:02 AM »
Google was bleak in July and it continued through August. August has been a drought when it comes to Amazon--my worse month ever. Thank God, B&N readers are still buying. I'm concentrating on getting my second series done.

Offline RedFoxUF

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Re: The Long Winded Summer Slump of 2017
« Reply #22 on: August 26, 2017, 12:23:49 PM »
Summer has been tough for me. It's always been that way for me.

I had a BB that did well in June and had a good tail but it's all dying in August.  Back-to-school + hurricane + constant breaking news from Washington...no one's reading.

Last year, I had a modest hit that made the summer a five figure earner.  This year I had unforeseen stuff that made writing and publishing difficult. TBH I shouldn't be making any money. I've only released one book all year, but at least the Reader Gods have kept me in a decent pittance.

I hustled hard this month and pulled off a few miracles so while my royalties are for poo I found other ways to leverage my books for income.

Offline Evenstar

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Re: The Long Winded Summer Slump of 2017
« Reply #23 on: August 26, 2017, 01:52:00 PM »
I'm stacking up books for release after Labor Day. Probably one each in September, October, and November.

I'm in this camp too. I'm writing and stock-piling.

My experience is that summer is seriously merde for my genre. I've given up even bothering to release in July and August this year. So I hope that I'll have a kick-arse September to make up for it.

Offline Michael Eli Vineberg

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Re: The Long Winded Summer Slump of 2017
« Reply #24 on: September 13, 2017, 08:13:39 AM »
August is worse than July!   :(

Actually, my August was substantially better than the July, and thus far September is on track to be my best month to date (it's early though, so I'll have to wait and see).

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Offline AmesburyArcher

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Re: The Long Winded Summer Slump of 2017
« Reply #25 on: September 13, 2017, 08:21:29 AM »
September was my worst month last year and it's shaping up to be the same this year. Yesterday I had my worst day in a YEAR--I honestly thought at one point I would have NO sales and only a handful of page reads. (It picked up later in the day.) It's probably mostly my own fault, though--my latest book is late (it grew, it grew!) and the 'brilliant idea' I just had to write in the middle of the summer turned out, ahem, to not be so brilliant at all...
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Offline ellenoc

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Re: The Long Winded Summer Slump of 2017
« Reply #26 on: September 13, 2017, 09:08:53 AM »
This is my 8th summer since first publishing in February of 2010. Only one of those wasn't plagued by low sales, but this one hasn't been the worst. And October has always been the lowest month unless I have a new release about then.

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Re: The Long Winded Summer Slump of 2017
« Reply #27 on: September 13, 2017, 12:18:42 PM »
This has been the worst August and September in seven years, and that's across a large catalog. Given the hurricances and floods in the south and southwest and the fires in California, my guess is at the moment half the country is knocked senseless and without interest in buying books. It would be useful to have stats about print books in general. I cannot imagine current events and pessimism about politics have not had a negative impact on readers. Will the KU payout go up because there have been less pages read across the board? The answer will I think tell us a great deal about where KU is headed.


Offline Gabriella West

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Re: The Long Winded Summer Slump of 2017
« Reply #28 on: September 13, 2017, 07:24:30 PM »
I love your username, Modi Gliani.

September's been terrible. No sales at all, which is just not normal, but so much is going on out there. I haven't been feeling like reading much myself, so I can understand other people (especially directly impacted ones) not being in the mood!

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Offline Modi Gliani

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Re: The Long Winded Summer Slump of 2017
« Reply #29 on: September 13, 2017, 07:32:00 PM »
I love your username, Modi Gliani.

Thank you.


Offline Alvina

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Re: The Long Winded Summer Slump of 2017
« Reply #30 on: September 13, 2017, 11:03:57 PM »
It seems hopeless, I've stopped looking at my dashboard...  :'(



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Re: The Long Winded Summer Slump of 2017
« Reply #31 on: September 13, 2017, 11:29:09 PM »
Summers have always been bad for me. Apparently my novels which tend to full of war, blood, death and no happy endings don't make good good beach reads. Who'd a thunk it.

Fortunately I don't spend a lot of angst over my sales.

Saor Alba
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Offline Mark E. Cooper

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Re: The Long Winded Summer Slump of 2017
« Reply #32 on: September 13, 2017, 11:52:09 PM »
I don't know about everyone else, but this seems limited to Amazon sales only (thank god) for me.

Apple, Nook, Google, Kobo fluctuate in tiny amounts. Month to month income might be within $100 either way from previous months, but at Amazon the difference could be $1000s due to the market share.

Amazon is around 46.7% of my income right now. In 2014, it was 57%. I still hate seeing Amazon slump as that's where most of my marketing goes (Bookbub and Facebook seem to hit well there), so it's still annoying, but at least it's not lethal. I AM NOT going back to "the day job" like EVER!

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Re: The Long Winded Summer Slump of 2017
« Reply #33 on: September 14, 2017, 12:31:45 AM »
I don't know about everyone else, but this seems limited to Amazon sales only (thank god) for me.

Apple, Nook, Google, Kobo fluctuate in tiny amounts. Month to month income might be within $100 either way from previous months, but at Amazon the difference could be $1000s due to the market share.

Amazon is around 46.7% of my income right now. In 2014, it was 57%. I still hate seeing Amazon slump as that's where most of my marketing goes (Bookbub and Facebook seem to hit well there), so it's still annoying, but at least it's not lethal. I AM NOT going back to "the day job" like EVER!

This.

It's an Amazon thing. Moreover, it's an Amazon US thing. The other Amazons are fine. It's just the US that seems to do this every year. Fortunately, they're an ever-decreasing percentage of my sales (like 25% at last count).

Offline C. Gockel

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Re: The Long Winded Summer Slump of 2017
« Reply #34 on: September 14, 2017, 04:45:49 AM »
I don't think this August was any worse than any August without a new release. But September has been a sad, sad, thing. I'm hoping that my new release will give my sales a kick in the pants. I have a Hail Mary move I'm playing too, and I have a few more of those up my sleeve if I need them. (I always, always have plans and backup plans and backup backup plans.)

I do think Florida & Texas are making a difference--all my September ads fell flat. I am hopeful we'll see a turn around over the next few days.

All of that said ... this "bad" month is still better than good months a few years ago. I'm taking deep breaths and not pulling out the Job Listings yet.


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Offline hopecartercan

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Re: The Long Winded Summer Slump of 2017
« Reply #35 on: September 14, 2017, 05:35:02 AM »
This September is shaping up to be one of my worst months ever at Amazon, and I even put out a new release a week and a half ago. :( 

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Re: The Long Winded Summer Slump of 2017
« Reply #36 on: September 14, 2017, 05:49:11 AM »
I've definitely been feeling this summer slump. My new release last month kept things ticking over, they weren't great, but bearable. This month has been utterly miserable thus far. I have another new release in ten days or so, book one in a new series, so fingers crossed that'll lead into a nice October.

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Offline Laran Mithras

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Re: The Long Winded Summer Slump of 2017
« Reply #37 on: September 14, 2017, 05:53:25 AM »
April and August historically for me. It has to be the sub-niche I'm in, so this year I knew it was coming. I took a nice long break through August.

Right now, my sales are excellent and have been since the start of September. The slumps are different for everybody.
 

Offline dgaughran

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Re: The Long Winded Summer Slump of 2017
« Reply #38 on: September 14, 2017, 07:41:11 AM »
Anything that's happening on a macro level has relatively little effect on your sales compared to what you are doing (or not doing) on a micro level - e.g. releasing and promoting and so on. IMO the "summer slump" has always been radically overstated. And it's not like you can do anything about these macro level events anyway...

As for it being an Amazon phenomenon, well, Amazon likes much more churn in its charts than the other retailers. Which is a good thing, as it makes it easier to climb the rankings. You'll notice this after a BookBub when your rank stays better for longer at places like B&N, even if the sales-halo there doesn't seem to be supporting the better rank. Which means that if your sales go down for any reason (natural decay, length of time since release, promo tapering off, slipping off another book's also boughts, etc. etc.), you will notice the drop coming quicker and sharper at Amazon. Often before you have diagnosed the reason for same.

And it's probably little to do with the time of year tbh. Ed Robertson wrote a good post mostly debunking the summer slump idea a few year's back. Worth reading: http://edwardwrobertson.com/ebook-sales/ebooks-and-the-myth-of-the-summer-slump/

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Offline dgaughran

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Re: The Long Winded Summer Slump of 2017
« Reply #39 on: September 14, 2017, 07:46:06 AM »
There's actually a great discussion in the comments underneath that above-mentioned post. One bit particularly worth highlighting (esp. the last two sentences):

Quote
I think authors make a big mistake assuming that overall ebook sales are some sort of monster boot squashing (or dictating) their own sales. Ive had a new release out in June or July each of the last three years, and my personal sales do just fine. Heck, the quiet of trad publishing in summer might even make it easier to get a new release visible high on the bestseller lists. Its not how big the total ebook sales pie is that matters its how much of it you can get headed your direction. And new releases have always been the most predictably effective way to do that.

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Offline notjohn

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Re: The Long Winded Summer Slump of 2017
« Reply #40 on: September 14, 2017, 08:50:47 AM »
My sales have generally been lower in the summer, and September has had black holes in at least two previous years. And certainly July and August were no exception -- the worst in three or four years. But the slump ended on September 1, and sales have been booming on Amazon. I don't break out US sales from the others any longer, because the default in month-to-date is worldwide, but apart from the UK I don't have any important Kindle markets outside the US store.

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Offline Edward M. Grant

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Re: The Long Winded Summer Slump of 2017
« Reply #41 on: September 14, 2017, 08:57:18 AM »
I've already sold more books in September than I did in August. Which surprises me as I haven't released a book since January and haven't done any kind of promo whatsoever this year.