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Topics - TwistedTales

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Writers' Cafe / U.K. sponsored ads in test & super sized sponsored
« on: October 21, 2017, 01:23:48 AM »
Iíve noticed a sponsored ad carousel in the U.K. showing up. So far, only one author is advertizing, but I guess itís in beta. That might be worth trying when it goes public.

Also, on my iPad at least, the sponsored ads are now the same size as the also bought books. Thatís actually kinda annoying.

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Writers' Cafe / New spam click bait
« on: October 11, 2017, 12:32:58 PM »
Just in case anyone else gets this and is confused.

Iím not an Amazon Associate and never have been. It was also sent to an email address that has never been used for anything to do with Amazon, so no one in Amazon would ever send anything to it.

Nice click bait spam...Iíve deleted the extension on the link because I see no reason to advertise their spammy link.

***

Good afternoon,

In this letter, Amazon Associates Network employees notify you of the need to visit the partner interface due to suspicious activity and possible fraudulent transactions conducted with your account.

You can download the interface developed for personal computers, which was chosen by you during registration, from the link:

https://affiliate-program.amazon.com/

Regards,
The Amazon Associates Team

--------------------

Please note that you must use this e-mail address to access your account in Associates Central or when contacting Associates Customer Service.

To manage your e-mail preferences, update your account settings.

Message Category: Amazon Associates Network Updates

(c) 2016 Amazon.com. All rights reserved. Amazon.com is a registered trademark of Amazon.com, Inc. Amazon.com, 410 Terry Avenue N., Seattle, WA 98109-5210, USA.

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Writers' Cafe / Who are AllAuthor?
« on: June 22, 2017, 02:50:52 AM »
I received an email inviting me to submit the cover of my latest release to their cover competition. I doubt any of my covers would ever win an award, so I suspect this is a fishing approach to advertising their services.

I've taken a look at their website. I can't quite work out what they'll do for me, free or otherwise.

Does anyone know them and if they're worth bothering with?

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Writers' Cafe / Recently changed your blurb? Check it again.
« on: April 22, 2017, 09:16:01 AM »
We updated several blurbs yesterday and had some issues with Author Central. Just checked the books and one of the blurbs has somehow managed to get the wrong one. It could be us because we were having problems, but might be worth checking if you've recently done an update.

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Writers' Cafe / Email from Trident Media Group - UPDATE #2
« on: April 07, 2017, 08:32:51 PM »
Spoke to Mark Gottlieb. Check later in the thread for the summary. Overall, it was a good chat and he's very approachable and helpful. Upshot is the email is not spam or a "bot". There is someone behind it who is very happy to talk to you in a positive and constructive way.

***

Did some more research on this and it looks like a cold call of sorts. Based on the sales numbers they say they look for, we wouldn't pass the muster. So, I'll email back and say that. I'm not keen to waste their time or ours. Just because we hit a best seller list doesn't mean we are one.  :P

Thanks to everyone who offered advice and support. I appreciate your help.

***

I got an email from this group asking if I'm interested in having a literary agent.

Is it spam? It has a reply email address that looks legit.

Other than at a conceptual level, I don't even know what a literary agent does. I've never met one. I'm definitely not successful enough to need one. I was a little surprised the email opened by congratulating me on my continued success. I'm not successful. I do ok, but plenty of people do far better than I do. I have had a good year, hitting #12 in iBooks and Amazon plus #1 in the Amazon Canada store, but it was somewhat fleeting.

So, is this spam? And if so, what for?

Any advice would be appreciated.

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Writers' Cafe / BookBub versus DIY BookBub
« on: February 22, 2017, 04:21:37 AM »
I'm documenting this simply because I happened to do both one month after the other. January was a DIY BookBub and February was an international only BookBub. It was an accident in that I never expected to get a BookBub.

January 2017 (DIY BookBub)
Scenario:
2 week promo run, 99c discount, new release, box set, SciFi, in KU

Marketing tactics:
- ENT, Booksends, BooksButterfly, Choosey, ebbookssoda, booksmachine
- FB, AMS click ads

Sales:
- 1,500 (plus approx 147,000 page reads)

Post sale price $3.99 then $5.99
- averaging 25 - 35 sales per day

February 2017 (international only BookBub)
Scenario:
2 week promo run, 99c discount, old release, box set, SciFi, not in KU

Marketing tactics:
- international only BookBub, ENT, Booksends, FKBT, readcheaply, ebookstage
- FB, AMS

Sales:
- 4,000 (plus approx 120,000 page reads before book no longer in KU)

Post sale price $5.99
- Averaging 25 - 35 sales a day

What does that mean?
- BookBub is very effective, even international only, but you can still get decent results without it providing the offer is good.
- February's sales numbers were improved thanks to a solid launch in January, so not all of those numbers can be attributed to BookBub.
- Sales in the UK were high in both months. We assume that was initially due to FB because AMS doesn't show in the UK.
- BookBub opened Canada and Australia for us while deepening our presence in the UK. FB didn't do much in Australia or Canada.
- As an added bonus, we also tested launches on iBooks and Google in February. iBooks represented about 25% and Google 5% of day one sales. After day one both dropped dramatically.
- iBooks is continuing to sell 10 - 15 day at full price, which is very nice.
- Google is having some zero days. With their endless price changing we may give up on them.
- Our ranks don't look like much because the sales are spread across four countries now.
- The rest of the catalogue is also selling more. We also had an increase in page reads from books no longer in KU.
- Just like ENT and Choosey, BookBub were a real pleasure to work with. Beyond being professional, they were also warm, supportive and helpful.

The upshot is if you can get a BookBub of any sort then take it, otherwise you can still launch and do well without one.

Another observation is iBooks did alright, but Google was a bust. Neither sustained their sale flight path. FB didn't reach deeply enough for them. I'll try fine tuning the FB criteria and targeting each platform separately.

I'd also add that with the iBooks sales alone we're earning as much wide based on 2016 numbers in KU. We're pulling around $40 - 60 a day, which is roughly equivalent to 8,000 - 12,000 pages a day. At its worst last year we went as low as 3,500 and at best 25,000 page reads a day. Overall, it's probably averaging to be about the same as we were earning from KU.

Going wide isn't just a question of selling the books but also the price you sell them for. At $5.99 it doesn't take us many sales to replace the earnings from KU.

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