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I have a BookBub ad on Friday for Fallen Out, my newest novel. If you remember last time, I set up a number of smaller ads scheduled three days apart for two weeks before the BookBub ad to slowly push it up the ranking. It did do better than the previous ad, reaching #58 in Paid Kindle. The first time, Fallen Palm started at #17K or so and last time, Fallen Hunter started at about #7K.
Fallen Out hasn't been ranked any worse than #3656 since it launched on 5/30 and has been bouncing between #1500 and #2500 all this month. With the better ranking this time over the other two times, I'm waiting until the day before the BookBub ad to run the other ads to see what a big push all at once will do.
I have a Kindle Countdown Deal scheduled to start tonight and extend through the 4th at $.99. On Thursday, I'm running the following ads: ENT, FussyLibrarian, KBoards, Kindle Books and Tips, and Fiverr. The Countdown Deal, starting 36 hours before all those, should push Fallen Out into the top 1000 in Paid Kindle, then with all those ads on Thursday, it should rise close to #500.
Starting from that higher platform, I'm looking for at least a top 50, but am really hoping for a top 20 in Paid Kindle. The Countdown Deal starts at 9:00 pm EDT tonight, but I'll have to manually adjust the price in the UK store. When I set up the KCD, the price in the UK was too low and I changed it. Then the date of the BB ad was within the 30 day window for a price change. I went ahead and set it up for 8/2, the earliest it would let me. But, I still have to manually lower it just before the BB ad comes out.
I'll post here in the morning, exactly where the book is in ranking, when the KCD starts and keep everyone apprised of each days results. This should be pretty interesting.
Fallen Out hasn't been ranked any worse than #3656 since it launched on 5/30 and has been bouncing between #1500 and #2500 all this month. With the better ranking this time over the other two times, I'm waiting until the day before the BookBub ad to run the other ads to see what a big push all at once will do.
I have a Kindle Countdown Deal scheduled to start tonight and extend through the 4th at $.99. On Thursday, I'm running the following ads: ENT, FussyLibrarian, KBoards, Kindle Books and Tips, and Fiverr. The Countdown Deal, starting 36 hours before all those, should push Fallen Out into the top 1000 in Paid Kindle, then with all those ads on Thursday, it should rise close to #500.
Starting from that higher platform, I'm looking for at least a top 50, but am really hoping for a top 20 in Paid Kindle. The Countdown Deal starts at 9:00 pm EDT tonight, but I'll have to manually adjust the price in the UK store. When I set up the KCD, the price in the UK was too low and I changed it. Then the date of the BB ad was within the 30 day window for a price change. I went ahead and set it up for 8/2, the earliest it would let me. But, I still have to manually lower it just before the BB ad comes out.
I'll post here in the morning, exactly where the book is in ranking, when the KCD starts and keep everyone apprised of each days results. This should be pretty interesting.