Kindle Forum banner
1 - 9 of 9 Posts

·
Registered
Joined
·
37 Posts
Discussion Starter · #1 ·
I published 2 books several years ago but both failed to get more than a few sales. I got discouraged, then life happened and I did not write any more books.

I'm back but many things must have changed by now. Any tips for someone who wants to start again at the end of 2021/ beginning of 2022?
 

·
Registered
Joined
·
181 Posts
I published 2 books several years ago but both failed to get more than a few sales. I got discouraged, then life happened and I did not write any more books.

I'm back but many things must have changed by now. Any tips for someone who wants to start again at the end of 2021/ beginning of 2022?
It takes money to make money. Plan on spending, at the very least, $500 your first month on marketing. Don’t rely on family and friends for cover design or Editing—yes, they may be talented, but they aren’t professionals. Stick with people with proven publishing experience. Build your platform / mailing list with promotional opt ins.

You invested in writing it…now invest in selling it.
 

·
Registered
Joined
·
440 Posts
+1 to @scottdouglas

You have to remain invested in marketing. For example, I have several books that are doing well, have hundreds of reviews, and yet whenever I take the pedal off the marketing channels, the sales just tank.

Generally, you have to spend to sell, spend more to sell more, and then find a way to ensure that (royalty - marketing costs - any other fixed costs) > 0
 

·
Registered
Joined
·
2,305 Posts
If you have the extra money to spend on marketing your next book, great. Go ahead and market your next book when you put it out.

However, a lot of authors don't have money to market, and some who spend money on marketing end up in the red because of it, and the marketing expenses can be counterproductive.

The most important thing is to get back into the idea of writing and publishing, because you were discouraged before, and because you are returning after a several year break.

Write a shorter novel, get the best cover you can for it, within reason. Make sure your blurb is good. Make sure you have your Author Central page updated (if you are placing your book on Amazon). The Author Central page is an added bit of free 'marketing'. Some authors don't use it, but a lot of them use their Author Central to notify readers of new books.

So, finish your next book and get it out there, so you can get used to publishing again. Then set your goals for the next book after that one, including some marketing.

You can always market books that have been published. You can't market books that aren't already published.
 

·
Registered
Joined
·
221 Posts
Best tip I can give is... don't get discouraged!

Seriously, though, writing is a long game. You can't expect immediate results. So in the meantime you have to keep writing and build your backlog. When you start selling more books, readers will look at what you've done previously, and so the more backlog you have the more your sales will increase. So just keep writing.

If you have money to spend on marketing, you can do that, but otherwise just wait until you can afford it and focus on building that backlog.

Oh, and do you have a mailing list? If not, definitely start one.
 
  • Like
Reactions: jb1111

·
Registered
Joined
·
301 Posts
OP, I hope what I say, is going to satisfy you, as it would satisfy myself, if I were asking this question.

Realistically, you already have done, and accomplished, and have experience with half the battle. Us indie authors, half of it, is learning, educating ourselves, doing a lot of observing and research. You have books that you indie published, and they didn't perform as well as you hoped. Which that's the literature/book community for you. Hmpf smh. lol. Now what?

Well you can argue, that's probably the fun and exciting part. You have proven that you can write books and novels. So the issue of you not being able to come up with ideas and plots; Characters, cliffhangers, twists, beginnings, inciting incidents, climax, final showdown and ending; that's not true, and clearly false. As you are able to get all those ideas of yours on paper, and into a prose story etc. So what is the issue?

The issue, and my tip to you, is that, you just need to go on your own pace, and explore your own identity and journey as an author. As on the marketing side, nothing has really changed. Social media controls a lot of what new readers go for, and so do ads on social media websites, and book sites. (Although I don't personally recommend Facebook ads, but that is an option to use.) Write your own stories, research, possibly talk to book blogs, and book and literature critics, for them to feature your book for promotion. Do a preorder campaign etc. Advertise, advertise, advertise. Promote, promote, promote. etc.

I have faith in you, and I salute you, for being an author. Hope the best for you. Thank you. :)
 

·
Registered
Joined
·
1,533 Posts
Two books isn't enough to judge anything one way or the other.

1) Find a genre you enjoy that also has a decent sized readership.
2) Write a series in that genre 3+ books long firmly in that genre.
3) Pay for genre appropriate covers.
4) Promote the first book in the series.
5) Build a mailing list via a link in the back of your books.

This all assumes you can write a good story. If you aren't sure, get outside feedback on your writing from readers of that genre.
 

·
Registered
Joined
·
258 Posts
My 2 cents: Spend $$ on a professional editor and write Quality instead of quantity (not a popular opinion here). I used to pump out so-so books in a series and got nowhere. Then I stopped, took 2 years to write a quality book, spent $1500 on editing, then $2500 on marketing. It has now sold 80,000 copies in the last 16 months at $9.99. That one book enabled me to write for a living. I do spend $5000/month on marketing, though. Don't focus on pumping out a bunch of "average" quality 3.99 books. They're literally a dime a dozen. Write one good book, price it high and make it stand out.

That's my experience. Take it for what it is. Maybe I just got lucky. Who knows?

Everyone here seems to tout quantity ("keep pushing them out, pump pump produce more, assembly line, next...!") but remember: Tom Harris got famous on 1 book. So did Peter Benchley, Herman Melville, Margaret Mitchell, Salinger, Terry Brooks, and hundreds of others. Sure, they wrote a few others, but it was that 1 good book that sent them into fortune. Write the next Lord of the Rings (or Lord of the Flies) and not the next 25 forgettable "vampire lychen" books. Again my small 2 cents. (Let the hate mail fly ... my armor is on!)

And if it takes you 7 years, so be it... make sure it's the book you want.
 

·
Registered
Joined
·
221 Posts
Everyone here seems to tout quantity ("keep pushing them out, pump pump produce more, assembly line, next...!")
Just want to point out that quality and quantity don't necessarily cancel each other. You CAN have both.

The trick to it is to find the right balance between the two.

But, honestly, this has more to do with how fast you can write (while maintaining a good level of quality). If it takes you a year to write a book, quantity becomes a moot point anyway.
 
1 - 9 of 9 Posts
Top