[LouisaKlein]

I've just found out Barnes and Nobles offer ads on their site like Amazon. Unfortunately, there's not much info about prices, for instance, or length of the promotion. I also wonder if indies can use them. Has someone ever tried?

 

[Nate Hoffelder]

This is the first I have heard of it.

Do you have a link?

Edit: To answer my own question:
http://www.barnesandnoble.com/h/bn-advertising

 

[ilamont]

This doesn't appear to be a self-service platform judging by the stated specs (integration with 3rd party networks, etc.) and "contact us" form -- probably goes to the ad sales team to start a manual sign-up process targeting large clients. 

I was interested in the "audience" description on that BN page ... female, 40, kids in house, college educated, income $60k+. I know that when I used to run Goodreads Giveaways the respondents skewed heavily female. That could be because of the topic areas of the books, but I also suspect it speaks to the audience composition at Goodreads. I wonder if it's similar at Amazon.

 

[David VanDyke]

This doesn't appear to be a self-service platform judging by the stated specs (integration with 3rd party networks, etc.) and "contact us" form -- probably goes to the ad sales team to start a manual sign-up process targeting large clients.

I was interested in the "audience" description on that BN page ... female, 40, kids in house, college educated, income $60k+. I know that when I used to run Goodreads Giveaways the respondents skewed heavily female. That could be because of the topic areas of the books, but I also suspect it speaks to the audience composition at Goodreads. I wonder if it's similar at Amazon.

It is similar at BookBub. This is older data but I doubt it's changed enough to become untrue. http://agentqueryconnect.com/index.php?/topic/18795-bookbub-reveals-demographic-data-about-its-buyersreaders/

 

[LouisaKlein]

I'm running a promo which is going pretty well, for a newbie like me, although I have spent far too much in promo sites which haven't delivered. So now I've learned my lesson and I'm starting to select where my money goes. I've just gone wide, so reaching out to Nook readers could be really useful, but it no one has tried yet, I don't know ...

 

[Andrei]

Well... I've sent them an email on Thursday and told them I'd be interested in setting up a campaign on their platform.

No response thus far, will keep you posted.

 

[Nate Hoffelder]

Well... I've sent them an email on Thursday and told them I'd be interested in setting up a campaign on their platform.

No response thus far, will keep you posted.

Ditto.

 

[LouisaKlein]

I've emailed them too! Let's wait and see what happens!

 

[Andrei]

Well... I've sent them an email on Thursday and told them I'd be interested in setting up a campaign on their platform.

No response thus far, will keep you posted.

Crickets

 

[Nate Hoffelder]

Ditto.

 

[LouisaKlein]

ditto.