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Discussion Starter #1
Under the "Most Recent Customer Reviews" column on the right, are readers looking at how recent (or ancient) the last review was? And if the last review was months ago are they more likely to pass on purchasing the book?
 

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I will say that I always look at the most recent reviews on a book through the filter. Having said that, I don't think I ever look to see the date the most recent review was prior to my purchase.
 

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I second that.  Don't really care when they were; I'm more concerned with what they say and if it sounds like they asked a friend to give them a good review (i.e. it sounds too sales-ey).
 
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