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By far, what has been the most effective advertising you have paid for (or NOT paid for?!).

I've actually found that niche sites that are free have actually been more effective than paid spots!
 

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Book Discovery yesterday was my first paid advertising. Yes, I've had a small bump-up in sales, but the best part was one of my adult daughters' reaction. For the first time, she is taking my writing seriously after seeing that blog post. I guess it made me an official author in her eyes. She was so impressed she posted about it to all her friends on Facebook.

I remember when my daughters used to be excited to impress me. Now it's me who is excited to impress them.
 
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