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When hitting up indie-friendly book bloggers and reviewers, do you query first, or just send along a file with your book?

Thanks in advance.  I'm a noob to the indie world, but a quick learner!
 

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Adam Pepper said:
When hitting up indie-friendly book bloggers and reviewers, do you query first, or just send along a file with your book?

Thanks in advance. I'm a noob to the indie world, but a quick learner!
Oh, you always have to query first. Short and sweet, but they don't like for you to assume they will welcome reviewing you book.
 

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Agreed. Ask first. Send later. You don't want to appear presumptuous. They have lots and lots of books TBR. Tell them what it is and see if they're interested.

Good luck!
 
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