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I just stumbled across this on Facebook. 30+ modules on everything FB ads related.....put together by Facebook.

Looks like there's everything from beginning how-to's to more advanced stuff w/lookalike and custom audiences. Might be a nice resource for those looking to learn more about FB ads.

https://www.facebook.com/blueprint

I would especially take a close look at the module for a/b testing. This is the most helpful thing I do w/FB ads....running lots of little test ads to narrow it down to the top one or two best performers. This makes a huge difference in what you see for a click rate.
 

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Thanks so much! I seriously was about to do a website search for info on Facebook ads then bam! There's this thread!
 
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