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Has everyone seen this about the bedtime book that's gone viral? According to the article, it was planned for print publication, but a pirated PDF pushed their production schedule forward.

I don't know what the message here is other than: cool.

http://tinyurl.com/6a7l5ky

(for those that don't like tiny urls, this article is from the Guardian UK and other sources)
 

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I wonder if this PDF was "pirated" or "leaked" as part of a clever marketing plan.

I'm releasing a non-fiction title this summer and I am going to give the PDF away for free and sell it for $2.99 on Amazon at the same time.

It's kind of an experiment, but I am willing to bet (obviously) that the free PDF will actually boost sales (and it will of course have lots of links back to my blog and other titles).

Dave
 
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