Count Zero here. I'm an HR/Payroll admin for a large technology company here in Texas (Dallas, y'all). I just took the plunge and ordered my Kindle. It won't be arriving until some time in March but after having the chance to play with my boss' Kindle at work I am willing to wait! I never really considered getting anything like it before because I was sure that I'd miss the feel of an actual book. Avid readers will know what I mean -- I love books not just for the content but also as objects themselves, as physical creations of paper and cloth. However, the Kindle is just too cool a gadget to go without. And I'm a bit of a gadget-junkie, anyhow, but the only other like device I've ever encountered (the Sony Reader) just does not impress me at all. After fiddling with it and coming away underwhelmed I sort of gave up on the whole e-reader idea. Like a lot of the critics have said, it seemed like a solution in search of a problem. But after toying with the Kindle my reservations were lifted. Amazon has really done a great job of making this device so much more than just a cool PDA that you read books on (ahem...Sony?). The addition of the keyboard and wireless access are just what was needed to get this doubter on board. I cannot wait to get mine!