My prizes were:
(Note: Prices were relative to at-release pricing on everything. As the title aged, prices went down some.) This was a zombie book, so some prizes/names/wording is themed as such (which is a good thing to do).
$5 Supporter: Exclusive for this project, donating $5 snags you: 1) a copy of the electronic version of The Dying Times; and 2) a letter certifying the author's appreciate through the mail with an autograph attached. Your name (unless you wish to remain anonymous) will be proudly displayed on the novel's official homepage as an official support. You can receive the book in your choice of any of the popular formats available (Kindle, Nook, PDF, plain text, and others) for your enjoyment. This pledge level is available to everyone on earth. NOTE: Even with the added benefits, the pledge amount is priced LESS than the retail cost of the ebook through distributors.
$16 Vested: At this level, you receive a copy of The Dying Times, shipped and delivered to you. The added benefit of pledging here is that your book will be a part of the author's run, so you can save the money you would have spent on shipping. The retail price of the book is $13.95 + shipping, so this pledge level is the best value available.
$25 Enthusiast: Receive the personalized ebook as above, plus I will purchase a hard copy of the book for you, sign it, and ship it anywhere in the United States or Canada for you. This level is only available to the United States and Canada.
$50 Survivor: Receive the personalized ebook as above, plus I will purchase THREE hard copies of the book for you, sign them, and ship them to you. As an added benefit, you receive the Survivor Chronicles white T-Shirt in a size of your choice! Signed books make great gifts during the holidays.
$100 Bloody and Hardened: You receive FIVE copies, signed, shipped, and delivered. You receive the Survivor Chronicles white T-shirt in a size of your choice. All of this in appreciation of your extreme generosity!
$250 or more, True Zombie Fan: You receive TEN copies, signed, shipped, and delivered. You receive: * TWO Survivor Chronicles white T-shirts in a size of your choice. * The Survivor Chronicles travel mug. * The Survivor Chronicles mousepad. All of this in appreciation of your amazing generosity and staunch support of the zombie cause!
$1000 or more, THE Zombie Fanatic: To the victor goes the spoils! It's easier just to put it into a list (coffee mugs and down are exclusive Survivor Chronicles swag, and they are branded accordingly): - The electronic copy of the book & signed certified letter. - Appreciation on the official website. - TWENTY copies of the book, signed, shipped, and delivered. - FOUR coffee mugs, so you can invite other survivors over for coffee between killing! - FOUR travel mugs, so your coffee friends won't spill the java when sprinting to the next safe house! - THREE Aluminum Water Bottles - THREE T-shirts, ANY size AND color choice, it's totally up to you. - THREE Longsleeve T-Shirts, ANY size AND color choice, up to you. - The mousepad. - The jumbo tote bag. - The hooded sweatshirt. - And, finally, when pledging at this level, you will also receive a copy of EVERY future installment of The Survivor Chronicles series in paperback, free of charge, signed, shipped, and delivered to you.
We raised $510 altogether, 1 person at the $100 or more level, 8 at $25, 5 at $16, and 1 at $5. My Kickstarter project was one of those rare few which did not see most backers coming in at the $5 or under pledge level; most of your backers will back at that level usually.
If you want to see what the page looked like,
http://www.kickstarter.com/projects/175170485/the-dying-times-project. That's just to give you some ideas. I'm no Kickstarter master or anything.