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My book is from 2 months live and has only 9 sales and 3 KU borrows. I didn’t market it, I tried my second to be in place and I am nearly done. I am creating a marketing plan strategy. I don’t intend to spend more than 100 + bucks but it is very discouraging when I didn’t hit even 10 sales. I am from EU and my friends don’t have credit cards or they are disinterested or didn't set up an account… I cannot rely on friends and family obviously.
So I need your help with my marketing advice.
I am evaluating and creating my marketing strategy plan. When the campaign is over, I will share my experience here. I will track all those campaigns, something like second Steve Scott’ like post. Note! I will hide the affiliate links with pretty link. This is very important.
Pre ads
1st thing create a funnel. My two books don’t have the same characters but they tackle the same themes. Now, I am thinking to name the series “Fantasy Series Book 1, 2 etc”. Does it sound right for you?
- Include an excerpt of each of the books from the other one.
- Readers magnets at the front and back for a short story, available only for a sign-up to my mailing list.
- Gather as much reviews as possible for my next book (at least 5-6). If you wish to review it, pm me and I will send you a copy format of your own choice.
Ads:
- use Bknights for both the paid book and the free campaign. Question: is there a point paying Bknights for advertising 99 cents book when later in a week, I will pay him to promote the same title as a free book?
- submit the free book to all free sites via AMC free submission tool.
- submit to readcheaply;
- pay 20-30 $ for a Booksends ad? It’s more expensive than 99 cents, 1.99-2.99.
- Booksbutterfly? Is it wise to pay 100$ or 10 per click for a free novella?
- Facebook ads - how much budget to set for per click? I read it’s wiser than to pay for impressions.
- ENT. When I have around 8 reviews, I might apply. It’s quite possible to be rejected because my book will be at the best a bit over the required length of 125 pages.
- try with Midlist; is Kindle Review worth for a free and paid ad?
- FKBT? Do they accept books under 150 pages? Now I don't see such a requirement.
If you have more suggestions, feel free to advise me. Again, I will share my actual experience either if it’s shining or not very impressive. Sometimes failure is necessary for success.
So I need your help with my marketing advice.
I am evaluating and creating my marketing strategy plan. When the campaign is over, I will share my experience here. I will track all those campaigns, something like second Steve Scott’ like post. Note! I will hide the affiliate links with pretty link. This is very important.
Pre ads
1st thing create a funnel. My two books don’t have the same characters but they tackle the same themes. Now, I am thinking to name the series “Fantasy Series Book 1, 2 etc”. Does it sound right for you?
- Include an excerpt of each of the books from the other one.
- Readers magnets at the front and back for a short story, available only for a sign-up to my mailing list.
- Gather as much reviews as possible for my next book (at least 5-6). If you wish to review it, pm me and I will send you a copy format of your own choice.
Ads:
- use Bknights for both the paid book and the free campaign. Question: is there a point paying Bknights for advertising 99 cents book when later in a week, I will pay him to promote the same title as a free book?
- submit the free book to all free sites via AMC free submission tool.
- submit to readcheaply;
- pay 20-30 $ for a Booksends ad? It’s more expensive than 99 cents, 1.99-2.99.
- Booksbutterfly? Is it wise to pay 100$ or 10 per click for a free novella?
- Facebook ads - how much budget to set for per click? I read it’s wiser than to pay for impressions.
- ENT. When I have around 8 reviews, I might apply. It’s quite possible to be rejected because my book will be at the best a bit over the required length of 125 pages.
- try with Midlist; is Kindle Review worth for a free and paid ad?
- FKBT? Do they accept books under 150 pages? Now I don't see such a requirement.
If you have more suggestions, feel free to advise me. Again, I will share my actual experience either if it’s shining or not very impressive. Sometimes failure is necessary for success.