Kindle Forum banner

1 - 9 of 9 Posts

·
Registered
Joined
·
262 Posts
Discussion Starter · #1 ·
In the interest of trying things out, I've purchased some ad space on Goodreads for five days, at $50.  I didn't even realise they did CPC ads until today, but I'm curious enough to try it out.  I'll post here with more results as my campaign goes on.
 

·
Registered
Joined
·
283 Posts
ML-Larson said:
In the interest of trying things out, I've purchased some ad space on Goodreads for five days, at $50. I didn't even realise they did CPC ads until today, but I'm curious enough to try it out. I'll post here with more results as my campaign goes on.
It will be interesting to see. I haven't heard much good though. But fingers crossed that it works for you!
 

·
Registered
Joined
·
1,732 Posts
Tried this route three months ago. Didn't amount to much. Curious if they've evolved their algorithm since. OR their AD layout.

The good thing is, you can always request a refund. Just send them an email if it doesn't work out. They're pretty cool about it.

I'd try it again if they evolved it ... significantly.

;)
 

·
Registered
Joined
·
863 Posts
Good luck spending $50 in 5 days...  My $50 ads - 13 of them - have been running for over a month. The click-thru rate is horrendous.

This might be because I cannot write an ad :)  but they get tens of thousands of impressions and virtually no clicks.
 

·
Registered
Joined
·
262 Posts
Discussion Starter · #7 ·
thewitt said:
Good luck spending $50 in 5 days... My $50 ads - 13 of them - have been running for over a month. The click-thru rate is horrendous.

This might be because I cannot write an ad :) but they get tens of thousands of impressions and virtually no clicks.
Yeah, I think I may have misinterpreted how it works, or else assumed I would actually get the maximum clicks per day. Which, I vastly over estimated the amount of clicks I'd get on Amazon's ads as well, so what do I know? Lol
 

·
Registered
Joined
·
243 Posts
The thing I like about Goodreads ads is that you can test lots of different ads with one campaign. I've currently got about 20 ads running, all with different text. Some vary by just a word or two. Over time, you get a sense of what resonates for readers. It's a neat way to do A/B testing on tag lines.

Like the others in this thread, I haven't gotten a ton of clicks from Goodreads, but I'm happy to have a little extra visibility out there - the whole "Advertising rule of 7."

Good luck,
Geoff
 
1 - 9 of 9 Posts
Top