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I have read a few articles and listened to a few podcasts where authors are talking about their read-through rates for books in a series.
My question is: Where do the figures come from?
I have yet to publish a series, so don't know if these stats show up on KDP so...
When you hear these figures mentioned, are they what I would call a "real" read-through rate i.e. 65% of people who read book 1 actually purchased book 2....
...or are they approximated read through rates e.g. Sales of Book 2 equal 65% of Book 1 sales, and an assumption is made that all people purchasing Book 2 have already purchased Book 1?
My question is: Where do the figures come from?
I have yet to publish a series, so don't know if these stats show up on KDP so...
When you hear these figures mentioned, are they what I would call a "real" read-through rate i.e. 65% of people who read book 1 actually purchased book 2....
...or are they approximated read through rates e.g. Sales of Book 2 equal 65% of Book 1 sales, and an assumption is made that all people purchasing Book 2 have already purchased Book 1?