[60169]

I always like it when others post actual numbers for their promos, so I thought I'd do the same.

Feels Like the First Time was ENT's BOTD yesterday. When I made my submission to Greg, I had to decide between going for the greater number of downloads (by pricing at .99) or trying to make more money (2.99.) Ultimately, I went with trying to make more money by pricing it at $2.99.

The book had not had any promo juice in almost two months and so the average daily sales had fallen down into the 4-5 per day range and was ranked in the mid 20,000's on Amazon.

I needed to sell around 75 books to pay for the ad and had that in the books by mid-afternoon. This morning I woke up to see that I had sold a little over 200 copies in the last 24 hours. Obviously, the ad paid for itself plus a lot. I am still seeing residual sales this morning. The overall ranking jumped up into the 800s.  Also, my blog traffic jumped, I added about ten new folks to my FB page and got half a dozen new sign ups for my mailing list.

The only additional thing I did yesterday was to post it on my FB page and ask people to share ENT's BOTD status for me. That was pretty successful, as it was shared 51 times yesterday. I'm sure this helped.

I know I could have moved a lot more copies if I had dropped it down to .99, but I was curious what I could accomplish promoting at the higher price point. I'm hoping this will be a data point for other writers that are considering the same strategy.

 

[56139]

Good to know - I have one coming up on May 31st.  Should be interesting.  And congrats on your sales...your book has done very well since day one. 

 

[60169]

Thank you. Getting sales still amazes me a little bit every day!

What did you decide to price yours at for the BOTD, if you don't mind saying?

 

[Curtis Hox]

Shawn

My novel Versim is on ENT's bargain books today. I just checked my sales. Guess what? Not a single sale. I am now convinced I definitely need a new cover. My wife is shaking her heard at me for keeping the cover. It has to be that. I just can't imagine I won't get a single sale. Jeez. I always learn the hard way ...

 

[60169]

I honestly wouldn't worry about it too much this early, Curtis. I didn't have any sales at this time yesterday either. Nothing really happened until Greg posted it on Facebook, which was an hour or two after this, I think.

One thing you can really do to help is to post a link to that on your own FB page and ask your fans to share it with the world. That really helped me get a push yesterday.  Good luck, and now I'll be checking on yours all day along with mine!

 

[Curtis Hox]

Shawn

I'll do that, regarding FB. I wasn't thinking the sales started early, around 8 am. I guess not. Fingers crossed!

 

[TexasGirl]

Curtis, the main action comes when the email goes out. You probably won't really know how you've done until tomorrow morning.

I've done two bargain days. My women's fiction sold 427 and my children's nonfiction book sold 114.

 

[Curtis Hox]

Texas

Yeah, I realized I was expecting it to happen right away because that's what happened once with Pixel of Ink. Bleedover got picked up by POI, and the sales started happening right away. I was also worried because I'm convinced my cover for Versim is a problem. I Too cartoonish. It doesn't reflect the novel very well. Anyway, that's another issue. I've got a designer on it. Glad to know I didn't shoot myself in the foot with ENT by putting Versim up with the original cover. 

 

[JRTomlin]

PoI goes out earlier than some of the others. I think both Bookbub and ENT see results later in the day through to the following day.

 

[Curtis Hox]

JR. More good news! Thanks!

 

[56139]

Thank you. Getting sales still amazes me a little bit every day!

What did you decide to price yours at for the BOTD, if you don't mind saying?

I chose $2.99 as well - 99 cents is not worth it when you're paying for the ad.

 

[60169]

I chose $2.99 as well - 99 cents is not worth it when you're paying for the ad.

Exactly. That was my line of thinking as well.

By the way, I can add some additional numbers to this thread tomorrow, because today the book is the Featured Book at Michael Gallagher's Free Ebooks and Tips. That ad cost exactly half what the ENT BOTD did, and if I do half the numbers today that I did yesterday, I'll be very happy.

 

[Dan Harris]

It's my BotD tomorrow! Very excited.

Also now not expecting to see many sales until late tomorrow/Friday

 

[EdShull]

Great job, and great info. I imagine having over 200 reviews and maintaing over 4 stars has something to do with conversion.

 

[cpasley]

I kind of regret pricing my book at $.99... The economics make buying ads very sketchy.

 

[Guest]

Texas

Yeah, I realized I was expecting it to happen right away because that's what happened once with Pixel of Ink. Bleedover got picked up by POI, and the sales started happening right away. I was also worried because I'm convinced my cover for Versim is a problem. I Too cartoonish. It doesn't reflect the novel very well. Anyway, that's another issue. I've got a designer on it. Glad to know I didn't shoot myself in the foot with ENT by putting Versim up with the original cover.

Curtis your covers for Husband Rehab and Bleedover are good (well, great and good).

The covers for the others are not good. I'm sure you'll see sales from this promotion. Best of luck.

However, I think the cover really needs to be changed. It doesn't look like thought was put into it and also seems sloppily made. So people will assume the writing is the same.

 

[Curtis Hox]

Abhi, you don't like the Resistance, Alliance, Deviance covers? Wow, haven't heard that one before. Those usually get praise. My designer probably just started shivering, and she won't know why (I won't tell her, of course). Oddly enough, I spent alot of time working with her to perfect those. And, truth be told, I spent alot of time working with a designer on Versim. The problem with V is that it looks too much like a comic book, which doesn't reflect the content.

Anyway, what don't you like about the red, blue, and green ones? If you want to PM so we don't hijack this thread, feel free.

 

[60169]

I posted yesterday that I sold about 200 books the day I was the ENT BOTD.

I followed that up yesterday with an ad as the Featured Book of the Day on Michael Gallagher's Free Ebooks and Tips. The cost was exactly half what the ENT BOTD was: $75.

I sold about 95 books yesterday, needing to move about 40 to pay for the ad. The numbers are probably slightly skewed in favor of FE&T because I expect there was still some residual bleedover from the previous promo. Still, If you are considering booking a Featured Book of the Day with Michael, I think it was an overall win. I made a little money with it and it helped me hold my ranking and momentum for another day.