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Was the December KDP borrow rate really only $1.88?

4629 Views 44 Replies 31 Participants Last post by  AndreSanThomas
I just got my December report and it looks like the borrow rate for December was only $1.88 after KDP claimed to essentially be offering double the fund.

That's just wrong!  :(
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That essentially made the regular borrowed rate $0.94...that's ridiculous. 
All the more reason for me to get the $%$^ out of select. It's just not worth it for me anymore.
David Scroggins said:
All the more reason for me to get the $%$^ out of select. It's just not worth it for me anymore.
Yeah, it doesn't help me much anymore. But, the other stores bring in so little for me that it makes sense just to stay in select for the free days. Normally, I don't get many borrows anyways (most of my books aren't in select).
Well, it's upsetting that the borrow rate actually went DOWN, but I didn't think it was going to go up, up, UP like so many were hoping. With the HUGE number of new Prime borrowers (all those Kindle Fires get a free trial month of Prime, not to mention all the people who took the free Prime trial as part of the Black Friday push so they could get free shipping for all their christmas presents), I kinda figured that much of the doubling of the fund would be eaten up by new users.

I figured it would basically stay the same or a slight increase, though.
Amanda Brice said:
Well, it's upsetting that the borrow rate actually went DOWN, but I didn't think it was going to go up, up, UP like so many were hoping. With the HUGE number of new Prime borrowers (all those Kindle Fires get a free trial month of Prime, not to mention all the people who took the free Prime trial as part of the Black Friday push so they could get free shipping for all their christmas presents), I kinda figured that much of the doubling of the fund would be eaten up by new users.

I figured it would basically stay the same or a slight increase, though.
There was a huge push in December of 2011 too, when the Select program first began. I think Amazon should've upped the amount higher. I would've even probably been fine with it if they raised the amount to 1.4 mil without calling it a bonus and making a big to do about it like they were giving us something extra.

But, either way, December was a decent month for me. :)
PorterlanceBooks said:
There was a huge push in December of 2011 too, when the Select program first began.
I didn't do KDP Select when it first began (I didn't have a book I was willing do it with because my series is already available everywhere) so I wasn't really paying attention at that -- mostly because I'd just had a baby and was sleep-deprived. But I just looked it up, and apparently the borrow rate was only $1.70 in December 2011, and then in January -- despite them adding an extra $200,000 to the pot -- the rate went down to $1.60.

So there's precedent for this, and with the push they kept giving to Prime and more and more people signing up and trying out the borrowing, I really didn't expect the $4/borrow rate that I'd seen so many authors predicting. But yes, it's upsetting the rate fell. Still, most people I've heard had more borrows than they'd ever had before, so it should all even out or actually see a bonus anyway.
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Well, Kindle has been REALLY pushing on attracting more new writers to their Select program - which means the pie gets sliced into that many more slices.

The more that pie gets sliced the thinner your portion gets.

Dang it - now I want some pie!
Dalya said:


We demand more from Select!
I never get tired of the prawns :D

OT: You know SW has epub uploads now, though? It's called Smashwords Direct, has been around a few weeks I think.
$1.88 is still more than I'd make on a sale to a 35% country.

And I, at least, had a crazy number of borrows in December. I made more on borrows in 12/2012 than I did on sales in all of 2011.

And I'm totally 100% okay with that. :)
Surely incentive for the 99-centers to stay in select  :p
Quiss said:
Surely incentive for the 99-centers to stay in select :p
Yep, that makes sense to me.
But anything else (regular priced), it's getting harder and harder to justify staying in.
I'm just happy for the exposure  ;D
George Berger said:
$1.88 is still more than I'd make on a sale to a 35% country.
$1.88 is more than 5 times the royalty for my book in Select (yes, mine's a 99-center), so I'm more than pleased.
I was just crunching the numbers and came up to the same conclusion. I'm glad that one of my goals for this year was to leave Select and expand into other markets. Over time, I feel pretty confident I'll end up making more selling through places like B&N than I do from Select. The free days are nice, but they haven't really helped me all that much. I'm not ready to overthrow Amazon or anything. ;) I do think, though, that if they want people to stick with Select they're going to have to sweeten the pot. I left Select and went back to it, but now I don't think I'll even bother with it anymore going forward.
A bit disappointed, but still very pleased with the haul for December. Money is nice. :D
Well, that stinks.  :mad:

I wasn't going to put my next book in Select anyway because it's the second part of a trilogy that's free on Kobo and iTunes, and it wouldn't really be fair, but I'd still planned to use Select for other new releases. However, I'm going to have to reevaluate that strategy. My full-length books are usually priced at $3.99 and $4.99, so the borrows are costing me money.
I was hoping for at least $2 but my rate of borrows has continued to spike in January.
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