[Al Dente]

There is no reason to go to 99 cents after such a successful promotion. I would either raise the price to $3.99 or stick with $2.99. If your first day post-free run went like my wife's did last month (She gave away over 16,500 over two days), you will start seeing sales coming in right away. My wife stayed between 1,800 and 2,000 in the paid store for almost a month after her run, and I imagine you will do similarly if not better. My advice? Sit back and enjoy the ride, and start planning your next promotional idea with that book or another book.

And congrats!