Hi guys -- I have a dilemma, and I'm hoping all you smart folks here will lend me your thoughts. I'll try to keep the explanation concise.
Currently, I have three pen names. They are:
Pen name 1: My real name. Two trade published urban fantasies (Simon & Schuster), a few years old and never really sold well. Two unrelated self-pubbed paranormal romances, not performing too great (single digit sales / month).
Pen name 2: A hybrid pen name (the one in my sig). One self-pubbed thriller series, performs meh (permafree, double digit monthly sales, mostly on the boxed set), plus one trade pubbed M/M paranormal romance series that did really well for quite a while but is now trickling down to meh. Some slight crossover between audiences for this one, as I have a handful of readers who'll follow this name regardless of genre.
Pen name 3: Relatively new (launched in December '14) self-pubbed, solid performing pen name. Contemporary romance series (steamy, but not erotic), very branded, in KU and about 40/60 sales to borrows, decent sales that are ebbing but hopefully will pick up with my new release next week.
Pen name 3 is the most active (the other two haven't had new releases in a year and almost two years, respectively). So one would think that would be the natural choice for something new, but...
I'm starting a new series (actually a serial) which I'm going to write concurrently with the pen name 3 series. The serial will be M/F sweet paranormal/gothic romance, based on Arthurian legend and set in modern day. It will have marginal crossover with pen name 2's M/M paranormal series, mostly a bit of the world-building, but possibly one or two characters will make an appearance. Probably just the Seelie King.
So... which pen name should I use for the serial? 1, 2, 3, or (ugh) make a new pen name? I'll do option 4 (new pen name) if it's the best choice, but I will be a sad panda for a bit.
Any and all thoughts are much appreciated. Thanks!